BC Used Oil Summer Ambassador Program

Since 2006, the BC Used Oil Management Association has undertaken a province-wide communications campaign to encourage the responsible recycling of used oil materials.

Two ambassadors embark on a tour of the province in a branded vehicle promoting the message to key stakeholders and members of the public that "one drop of oil makes a difference." Over a 13-week period, the team visits collection facilities to build relationships with these important program stakeholders, meets with municiple and regional district contacts, participates in media interviews, and attends community events.

Each year, BCUOMA continues to see successes with the tour. Not only has the association been able to connect with more program stakeholders and residents of BC, but this program has also encouraged fellow industry associations to get involved.

 

In 2007, BCUOMA partnered with the Post Consumer Pharmaceutical Stewardship Association (PCPSA) witht he ambassadors distributing information and answering questions on behalf of the PCPSA program. In 2008, BCUOMA is pleased to see PCPSA involved again, and welcome Product Care as a program partner.

Between June 2 and August 29, 2008 the ambassador team - Linnaea and Amy – stopped by your community to promote used oil recycling! They visited many B.C. municipalities this past summer including communities on Vancouver Island, in the Thompson-Okanagan, East Kootenays, Northern B.C. and areas around the Lower Mainland.

 

BCUOMA hopes that by continuing to undertake the summer program, more industry partners will become involved and the association can continue to educate the public on the importance of properly disposing of used oil materials.

Click here to read about the 2008 Ambassador Program
Click here to read about the 2007 Ambassador Program

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